We want to inspire you

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the power of healthy food.


Real Food Fast

- how fast food is changing in Dubai!

As you probably know, here at My Healthy DXB we are obsessed with delicious, healthy, fresh food! But when it comes to fast food and home deliveries this can be challenging. Across UAE, many waistlines are suffering for this specific reason.


There is still hope

The world of fast food is rapidly changing in Dubai. Surely you can still get the slinging artery-clogging cheeseburgers and fried-upon-recognition calorie-packed chicken and fries. But at the same time as locally grown brands and healthy foods are popping up in supermarkets and at farmers markets across Dubai, some fast food brands are moving leafy greens and healthy options to the centre of their menus. We like to call it the 'Real Food Fast movement'. And we just loooove it!



Freedom Pizza is an amazing example of this.

Recently Freedom Pizza broke free from the N_K_D Pizza franchise to be able to develop their business into an even healthier brand. And we are very pleased when looking into what Freedom serves us. Their food is truly healthy using good honest ingredients, prepared out of respect to their health-conscious customers.


We have seen other brands simply adding chemical fillers to their dough and use chemically filled light cheeses to cut our calories in an attempt to make their food 'healthy'. It's done differently at Freedom. Here they use fresh local ingredients and make their pizza crust from 10 different full grains (including Buckwheat, Spelt, rye, brown rice and quinoa flour) without any artificial fillers or additives.


Nutrition side tracking

In general, full grain contains vitamins, minerals, and fibre, which make you feel full longer and ensure a better control of your blood sugar levels. Research shows that making full grain a stable part of your diet decreases the risk of developing lifestyle diseases such as diabetes, cardiovascular disease and obesity.



Ok back to Freedom pizza

Sourcing ingredients locally is of high priority at Freedom pizza. For their pizza toppings and salads, they have a close collaboration with one of the large organic farms in Dubai ensuring that as much as possible is fresh, organic, locally produced without skyrocketing the price.


Having year-round production of vegetables in Dubai means knowing which crops are durable at which times of the year. Not all crops take the heat well. For example, the kale you find in Freedom’s popular Edamame salad. This salad is a yummy, fresh, crispy salad with kale, baby spinach, mint, peas, edamame, spring onion, red chilli and goat cheese crumble. Because of the seasonal difference in the natural growth of the kale the taste and look of the kale in the salad might change according to seasons.



From an ecological and nutritious perspective, it makes a lot of sense following the local seasons. But unfortunately, that is quite rare in ‘normal’ fast food brands where taste and look are exactly the same all year round across the planet. We find that giving room for seasonal differences very charming and refreshing in a place like Dubai.


Freedom has a good concept and is hitting Dubai at just the right time with its healthy concept. In general, most of us living in Dubai eat out lots and don’t want to be forced to eat poor quality food and feel bad about our food choices every time. Most of us don’t feel liking cooking at home every day or having to compromise on taste just because we want to stay healthy. And thankfully it does not take any longer ordering a healthy meal than it does ordering an unhealthy meal. Freedom also has gluten free pizzas on the menu made in a gluten free environment.


Our opinion

We need brands that we can trust when it comes to serving healthy food. Life is too short to sacrifice our health for the sake of speed and convenience. Now we want it all - we are so ready for Real Food Fast to change the food scene and the health status of Dubai. Don’t you think?


What is your opinion? Share your comment on our social media Facebook, Instagram and Twitter - and don't forget to hashtag #MyHealthyDXB and tag @MyHealthyDXB



P.S: Freedom pizza is launching some very interesting new menu items at the beginning of October. As an example, an Asian-inspired salad with peanuts and light smoked chicken and new pizzas and amazing deserts. Soon Freedom will also be launching a new vegan pizza very soon. Stay tuned for more


Freedom pizza

Orders can be made via Freedompizza.ae



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Did you know?

Your body rely on you to get vital nutrients from the food you eat. Your body takes care of millions of biological processes every day. Each process depends on certain components and building blocks - which you can only get from fresh, nutritious food, prepared in the right way.


Processed and industrialised prepared food does not give your body what it needs. It is not real food - it cannot give your body fuel to the millions of vital processes to function optimally. Poor quality food does not feed your body well - it only fills your stomach!